Tag: SEO

What if someone from Google called you today and told you that your website would benefit from an SEO friendly URL structure? I’m sure that would get your attention. Of course, you don’t need one more SEO problem to worry about. Particularly when your website has hundreds of URLs. Here’s Google’s word on the importance […]

Social media is one of the most ubiquitous elements of modern life. Whether that’s a good or a bad thing is a debate for another time and place. The mere fact that social networks have such primacy in so many people’s lives means that businesses have to sit up and take notice. Firms who aren’t […]

Dwell time is one of those ranking factors which is proven to impact your overall site’s SEO. It is a user-based metric that refers to the period or length of time that a user spends on a page after a click. It is not the most talked-about metric. But it is an important measurement that […]

If you’ve ever tried optimizing your website for search engines, you definitely would have come across things such as Meta Titles and Meta Descriptions. These two are a staple of any SEO strategy. They need to always be considered and edited before publishing a piece of content or allowing a website to go live. But […]

Does your website look like it’s stuck in the ‘90s? Well, that’s a real bummer! Because the visual aesthetics of your website can have a lasting impact on your web traffic and sales conversions. So, what do you do? Do you redesign the entire website? Well, that’s always an advised option but undertaking a website […]

Search is changing, and the way we market and promote our small businesses, nonprofits, and other ventures have to change with it. It’s no longer enough to do keyword research – the basis of the vast majority of SEO strategies over the last decade-plus – when creating content, building your brand, and seeking to rank […]

The importance of designing a search engine optimised website is increasing every day. Some reports show that nearly 75% of internet searchers don’t make it to the first page of a search engine. There are millions of websites coming up and to hold up to this competition, and to be on the top of your prospective […]