Tag: Google

With over 3.5 billion searches on Google every single day, the chances are that your ideal customer is already searching for you. All you need to do is pop up in their search results. Google Ads is one of the most effective ways to do this in the short run. Many businesses have leveraged Google […]

Google Photos is getting its own version of Stories. But instead of focusing on what you’re doing now, as Stories on other platforms like Instagram and Snapchat offer, Google Photos is adopting the format to help you take a trip down memory lane. The feature is one of several updates coming to the photo-sharing service […]

Google’s search algorithms are inclined to deliver a good user experience. That’s why you need to create content that is authentic, relevant, and valuable to your target audience. A majority of SEO professionals create and optimize various types of content such as blog posts, infographics, and images to increase their brands’ search visibility. However, one […]

When it comes to getting new inquiries and sales for your local business, local SEO is found to be extremely effective. In fact, a recent article from Search Engine Watch shows that “there was a 20.1% increase in clicks to call, clicks for directions, and clicks to a business’s website” with Google My Business (GMB) […]

Attention to detail is what separates a professional website from an amateur looking site. These tiny details can completely change the appearance of your website without much time or effort. Fonts are one of these tiny details. Fonts make a significant difference when it comes to communicating your message on the website. Optimizing typography can […]