Yahoo – Bing Ad network

The Yahoo Bing Network is a combined advertising platform which includes both Yahoo and Bing. You can bid on this network with Bing Ads.

The Yahoo Bing advertising network also contains some powerful syndicated partner sites, such as Facebook and Amazon, which you wouldn’t be able to reach using AdWords.

You can increase your advertising reach by around 30% by using the Yahoo Bing network (source: WordStream), and this can increase even further in some verticals, as explained later in this blog post.

On top of that Bing Ads reach up to 20 million unique searchers on the Yahoo Bing Network in the U.K. (source: Bing Ads).



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